Voyager, a publicly-traded cryptocurrency platform, immediately introduced it has entered right into a five-year unique, built-in partnership with the NBA’s Dallas Mavericks, turning into the workforce’s first cryptocurrency brokerage and worldwide associate.
The Dallas Mavericks and Voyager will work to make cryptocurrency extra accessible by means of academic and neighborhood applications, international activations, and fan engagement promotions.
Furthermore, the partnership additionally consists of naming rights to the Mavs Gaming Hub, the official gaming and occasion venue for the Mavs NBA 2K League workforce, and might be introduced at a later date.
“The Mavs are proud to welcome Voyager to the Dallas Mavericks household. Crypto property and functions are altering how enterprise and private finance are executed. We imagine our partnership with Voyager will enable Mavs and NBA followers to study extra about Voyager and the way they will earn extra from Voyagers’ platform than from conventional monetary functions.”
– Mavs governor Mark Cuban
This partnership makes Voyager the primary worldwide associate of the Dallas Mavericks, enabling each events to succeed in a wider, international viewers to lift model consciousness. In 2019, the NBA granted groups the power to supply worldwide sponsorship rights, outdoors the USA and Canada.